AI Support Automation

You're answering the same questions.
Again and again.

We build an AI assistant trained on your eCommerce store that handles 50–70% of routine support tickets automatically — 24/7, in your brand voice, without a queue.

Book a free strategy call

No pitch. No obligation. We'll figure out if this is the right fit before you spend anything.

80%
of ecommerce support tickets are the same 9 questions
$8–25
average cost per human-handled ticket
73%
of shoppers will switch brands after one poor support experience

You're running an eCommerce store.
Support is eating your week.

You're not drowning — but there's a persistent leak. The same questions keep arriving, and you or someone on your team keeps answering them. Meanwhile, the more important work waits.

  • 🕐Customer support questions eating 8–12 hours a week that something should be handling automatically
  • 📬Customers waiting hours — or overnight — for answers to simple questions that have obvious answers
  • 📈Peak days — launches, sales, holiday — when ticket volume spikes and your team can't keep up
  • 💸The cost of a part-time support hire ($2,000–4,000/month) not making sense for where you are right now
  • 🔁The same questions. Where's my order. What's the return policy. Does this come in my size. Every week, without fail.

The questions your AI
takes off your plate.

These aren't edge cases — they're the questions that fill your inbox every day. Your AI is built specifically around your products, policies, and store data, so the answers it gives are accurate to your business.

"Where is my order?"
Pulls live tracking data. Gives the customer a real status update without anyone touching the ticket.
"What's your return policy?"
Explains your policy clearly. Walks them through the return process step by step.
"Does this come in my size?"
Pulls product and inventory details. Suggests alternatives if something is out of stock.
"Can I change my shipping address?"
Handles the request within your defined rules. Escalates to you when action is needed.
"How do I apply a discount code?"
Guides them through checkout. Fewer abandoned carts from customers stuck at payment.
"I haven't received my refund."
Checks status and gives a timeline. Flags it to you if something needs a human decision.
Complex issues go to you — not a dead end. Complaints, disputes, high-value orders, and anything the AI isn't confident about are escalated automatically. You stay in control of what matters. The AI handles the predictable 60–70% so you can give full attention to the 30% that genuinely needs you.

Built for your store.
Not a generic template.

Every system we build is trained on your specific products, policies, and tone of voice — not a boilerplate chatbot repurposed for your brand.

🤖
AI assistant trained on your store
Trained on your products, return policies, shipping rules, and brand voice. It sounds like you — not a bot.
🔌
Integration with your existing tools
Connects to your inbox, chat widget, or helpdesk. No new platforms to manage. It fits where you already work.
↪️
Escalation logic built in
When a question is complex, sensitive, or outside the AI's confidence range, it hands off to a human cleanly — no dead ends.
🕐
24/7 responses, no queue
Customers get answers at 11pm, on weekends, and during your biggest sales events — without you or your team being online.
📊
Visibility into what customers ask
See what questions come up most so you can improve your product pages, policies, and communications over time.
📄
Plain-English handover doc
You get full documentation of what's running, how to update it, and what to do if something needs changing. No black box.

Three weeks.
You're in the loop the whole time.

This isn't a black box. You see what the AI says before any customer does — and you approve it before it goes live.

1
Week 1
We go through your support history
We look at your most common questions, complaints, and edge cases. This shapes exactly what the AI knows and how it handles each situation — specific to your store, not a generic template.
2
Week 1–2
We train it on your products and policies
Your product catalogue, return window, shipping rules, discount logic, tone of voice. The AI is built around how your specific business works — not a boilerplate we've adapted.
3
Week 2
You review what it says before customers do
We test it against real questions from your support history. You see the responses. We refine anything that's off. Nothing goes live until you're confident in what it says and how it escalates.
4
Week 3
We connect it to your channels and go live
We integrate it with your existing inbox or chat tool. You get a plain-English handover doc. We're available for two weeks after launch if anything needs adjusting.

Honest about
who this works for.

  • You spend more than 2 hours a week answering the same support questions
  • You run an eCommerce store doing $300K+ in revenue with a steady flow of orders
  • Your return policy, shipping rules, and product info could be written down clearly
  • You want customers getting answers instantly — not waiting until Monday morning
  • You're comfortable with AI handling the routine so you can focus on the complex
  • Not a good fit if every order is highly customised and requires bespoke advice each time
  • Not a good fit if you sell products with complex compliance or medical requirements

Straight answers
to what you're probably wondering.

Won't it sound robotic and damage my brand?

This is the most common concern — and a fair one. Most chatbots do sound robotic because they're built on generic scripts that weren't written for anyone in particular.

What we build is different. The AI is trained on your actual product descriptions, your support emails, your tone of voice. It learns how you speak to customers — not a default customer service persona. Before it speaks to any customer, you'll have reviewed exactly what it says and approved it.

I tried a chatbot before and it was useless. How is this different?

Fair — most chatbots are useless. They follow decision trees and keyword scripts dressed up with a chat window. If a customer phrases something slightly differently than expected, they hit a wall.

What we build uses a large language model that understands context, not just keywords. It can understand what a customer is actually asking even when they're not asking it the "right" way. And because it's trained on your specific store data, it gives real answers — not generic "please contact support" responses.

What if it gives a customer the wrong answer?

This is a real concern, not a paranoid one, and we take it seriously. The AI only responds within the boundaries you define — it doesn't guess when it doesn't know. When its confidence drops below a threshold, it hands off to a human rather than making something up.

More importantly: you see what it says before any customer does. We test it against real questions from your support history before go-live. If anything is off, we fix it. You approve it. Nothing goes live that you haven't reviewed.

What if my products need complex, specific advice?

Then the AI won't try to give it — that's not a gap, it's by design. Complex product questions get escalated to you automatically. The AI handles the predictable 60–70% (order status, returns, policies, sizing) so you have more time and headspace for the 30% that genuinely needs a human.

If your business is mostly complex bespoke advice on every order, this probably isn't the right fit. We'd tell you that on an initial call rather than take the project.

Is this a fixed price or will costs keep growing?

The setup is a fixed one-time fee — from $1,800 — with defined scope and a clear timeline. No hourly billing, no scope surprises. You know what you're getting before anything starts.

After go-live, there are no mandatory ongoing fees. If you want ongoing updates, performance reviews, and new automations added each month, we offer a Monthly AI Steward retainer — but that's optional, not a condition of the build.

Do I need to give you access to my eCommerce backend?

We'll need read access to relevant parts of your eCommerce store — product catalogue, order data, and policies — to train the AI accurately. This is a standard eCommerce integration with defined permissions, not open-ended access to your account. We'll walk you through exactly what's needed and why before anything is set up.

Is this just a sales call leading to a big proposal?

No. The initial call is 20 minutes to work out if this is genuinely a good fit for your store. If it is, we'll tell you exactly what it would cost and take to build. If it isn't — if a simpler tool would do the job, or if AI doesn't make sense for your volume yet — we'll tell you that instead.

If you answered the same support question twice this week, you're ready for this.

Tell us what's happening in your support queue. We'll tell you whether this is the right fit — and what it would take to set up.

Book a free strategy call

Fixed price. Built in 2–3 weeks. No ongoing contract required.